OVERVIEW
A results-driven marketing and operations professional with experience in nonprofits, startups, midsize companies, and large billion-dollar organizations across multiple industries.
- Strengths in identifying and seizing opportunities for improvement, managing projects from concept to execution, and thinking outside the box.
- Communication skills are stellar as are problem solving and organization skills.
- With experience as an entrepreneur, have a hands-on approach but also have solid team management and collaboration skills that were honed when working for a highly matrixed company.
- Skilled in providing creative direction, ensuring consistency of content and brand across all mediums, and in focusing on understanding the needs of the customer while balancing the needs of the business.
Key Competencies
Project Management
Leading projects from concept to execution, throughout the process focusing on minute details, identifying potential issues, adjusting as needed, and completing the project on time and within budget
Communication
Focusing on the written word, ensuring copy is engaging, appropriate, accurate, consistent, and grammatically correct
Organization
Ensuring structure and attention to detail in all aspects of business, leading to strengths in time management, prioritization, and decision making
Marketing Strategy
Driving leads, engaging prospects, and forging relationships with customers
Brand Identity
Establishing and enforcing brand guidelines, rebranding organizations, ensuring content and image consistency
Creative Direction
Providing guidance to graphic designers to ensure final product reflects the project mission and the brand
Website Management
Creating, updating, and managing websites
Customer Loyalty
Understanding and capitalizing on the needs of the customer to ensure customer loyalty
Team Building
Guiding a team and creating a unified group focused on the goals of the department and business
Budget Management
Managing a budget of up to $1.8M, including invoice management, vendor relations, and reforecasting
strategic partnerships
Developed partnerships to grow the business
